Craig T. Darling began in the financial services industry in the research department at Baird in 1995, moving to Smith Barney to become a Financial Advisor in 1999. Craig then rejoined Baird in May, 2009. Craig attended the University of Wisconsin-Madison, where he received a Bachelor of Science degree and played competitively on the men’s golf team. Craig has continued his education, earning his CERTIFIED FINANCIAL PLANNER™ certification in 2006 and Certified Investment Management Analyst® (SM) designation in 2008. He earned his title as Senior Investment Consultant by completing Baird's Investment Consultant Program at the University of Chicago Booth School of Business. This program is led by professionals from Baird and other industry firms and involved a five-day course of study, included an intense focusing on the needs of clients who are going through major life transitions.
Craig was honored as a 2018 inductee into the Notre Dame Academy Athletic Hall of Fame. Craig is on the boards of Notre Dame Academy, St. Matthew's Church and Greater Green Bay Community Foundation. Craig enjoys spending time with his family, golfing and fishing. He and his wife, Megan, have three children, Patrick, Madeline and Ryan, and reside in Allouez.